Our friend Henri discovered this BMW M3 Convertible German TV spot that takes a direct hit on the Mercedes-Benz SL by making it look like a boring roadster that’s good enough only for romance. It’s not the first time that BMW attempts to show the qualities of its cars by comparing them with the opposition. As you might remember, a couple of weeks ago we showed you the BMW X3 TV ad that ridicules American SUVs –click here. Check out the BMW M3 TV advert right after the jump. -Continued



2 comments

  1. Henri // May 24, 2008  

    And for those that don't speak German, the only thing that is said in this commercial, is when the vehicle pulls over and there is a falling star. The woman says: "now you can make a wish" and so the man makes a wish.

    I don't like ads in general, but this truly is a great one.

  2. Anonymous // May 26, 2008  

    That's not a real commercial, but the combination of a German Mercedes TV spot and some M3 Convertible marketing videos...

Post a Comment