
Ford's looking to make a big statement with its upcoming Fiesta, and it seems like the new-age consumer-driven marketing has been a success. Now, the gurus behind the campaign have come up with a new one.
Recently, they put out a challenge to the public: come up with different tests to help assess the Fiesta and see how it stacks up against some major players. This one pits the upcoming Fiesta hatch against a Lambo in some real-world (and Fiesta-centric) tests.
It's a tad cheesy, but you should still be able to enjoy the show. Video after the break.
By Phil Alex







24 Comments:
Last time I remembered, the Lamborghini didn't have to pick fights in order to win over sympathy, it was already cool enough on its own...
"tad" needs redefining. (Fun clip though!)
That video is great, in the sense that it portrays fiesta owners perfectly...
haha
Okay...I am selling my Gallardo for a Fiesta... But in fact I prefer Mazda2 to Fiesta :P
That's the most annoying thing I've seen so far today. Actually, I'm not sure if I'm annoyed or frightened.
and she knows that Fiesta drivers are much better endowed than Lambo drivers who's only "big" claim to fame is their ego.
I like so want a Lambo now!
Ridiculous, but funny. Love that Lambo noise. I'll bet the Fiesa doesn't come with that soundtrack as standard equipment! And if you would let the Lambo break loose that rear end, it could easily make those turns.
I want one...
...ummm, a Lamborghini!
Funny video! The Fiesta is a great car and hope it does well Stateside! I'd wait for the Focus though:
http://www.youtube.com/watch?v=2mIvdhCvXR8&playnext_from=TL&videos=IvxaLp7YecQ
I'm going to gut this aging hipster, and her arguments
Capless fuel door - Well, I can see why laziness turing the cap would be hinderance for someone with a face who looks as thought they can't even read a book without nibbling the pages.
Side mirror indicators - One word for why the Gallardo doesn't need them: aerodynamics.
Turns - Simple remedy, traction control off, turn left, lead foot.
Her hair - like micheal jackson; it needs to be set on fire.
Push button start - I suppose that your thing if you're a woman and incapible of turning a key much less a fuel filler cap.
Trunk - You stupid cow; does that look like a trunk to you?!
YAWN
Stupid Video and stupid arguments against the Gallardo...
Capless fuel door - Yeah!!! That's definitely a pinnacle of automotive engineering and it's what defines how great a car is.
Side mirror indicators - Pfftt I drive a Lamborghini, I don't need to signal other people, they should all stop and stare at my awesomeness and let me drive. Also, I wouldn't call such a lame safety measure a "bad boy".
Turns - Alright, now let's try it with a proper driver in the Lamborghini and then let's try it around a track. How the heck is a "Ford-Tuned suspension" better than a "Supercar Styled-Lamborghini/Audi designed supension"?
Her hair - I got nothing against you sweetheart, in fact, you're such a good actress you can fake you like a Fiesta over a Gallardo.
Trunk - Ok, now I got something against you sweety. A tad of common sense, please. Ohh...wait, forget about common sense, you're comparing a low-budget commuter box with a hardcore, fast, and exhilarating piece of engineering beauty.
The idiots who are complaining about the comparison are missing the point. It's a tongue in cheek comparison, obviously the lambo is a far better and more expensive car, the point-by-point rebuttals being proffered are simply laughable. Watch the vid and have a few laughs, and get off your strait-laced high horses. Oh please watch the Top Gear Fiesta review where the plucky car takes on the Corvette too. Looking forward to your nonsensical rebuttals.
Jeez. Some people just don't get it. It's supposed to be ridiculous! I thought it was clever.
Why are people trying to stick up for lambo. Your idiots, it's a funny video. Deal with it. "oh I bet the fiesta cant do this, waaaaaaa!"
Guys...!! I think the video was only meant as a joke!
Of course, in real life EVERYONE would chose the Lamborghini, wouldn't they!
"The idiots who are complaining about the comparison are missing the point. It's a tongue in cheek comparison, obviously the lambo is a far better and more expensive car, the point-by-point rebuttals being proffered are simply laughable. Watch the vid and have a few laughs, and get off your strait-laced high horses. Oh please watch the Top Gear Fiesta review where the plucky car takes on the Corvette too. Looking forward to your nonsensical rebuttals."
It because she is a paid endorser, you tit, is the reason the above are responding to her shortcomings AS WELL AS the shortcomings of the product.
Ads and those who produce ads (INCLUDING those involved in the marketing AND PR industry) are worthy of public ridicule and mockery byt the very auidence they seek to get the attention of.
Ok why do they waste their time doing these Jokes. Just to give fiesta owners a high?? We have seen such stupid comparos for years now in Top Gear and other such biased shows just tyring somehow influence a world infested with idiots.
Oh I sooooo want a black Gallardo!
I reckon I can afford one in the next couple of years if I don't eat! How long can one live without eating...?? :)
I guess the fiesta beats the galardo in day to day performance and practcality
but too bad that nobody seems to want that
Instead of a Gallardo, let's buy a dozen of Fiesta's... Suuuure.
fiesta got PWNNED already [honda fit is no.1 in comparison] the fiesta deserves more PWNING
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