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VIDEO: Tata Tries to Boost Nano Sales with New Ad

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As previously reported, Tata Nano sales in India have dropped significantly in the past few month, with just 509 customers opting for the US $2,900 micro car, down from 9,000 in July. It seems that Indian buyers have higher aspirations and are moving away from the Nano, as the nation’s market is booming. Reliability issues and a few spontaneously combusting units didn’t help sales either.

To mend the situation, the automaker has extended the car’s warranty and launched a new TV ad, depicting the Nano as the most lovable thing of Earth. Hit the jump to watch the commercial.

By Csaba Daradics

Source: Youtube , Via: Indian Autos Blog


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7 Comments:

Anonymous said... »December 21, 2010

After seeing that ad i simply must have one, or two...

Anonymous said... »December 21, 2010

^ You could probably afford to buy even three, just in case the other two blow away in the wind.

Anonymous said... »December 21, 2010

^ or catch fire.

Furthermore, she isn't even old enough to drive! Why is she catching the keys?!

ben said... »December 21, 2010

Lol...good point! maybe shes the only one who can fit in it...

Anonymous said... »December 24, 2010

Hey... heard the Nano has got the 2010 Good design award in the transportation/cars segment.

Anonymous said... »December 24, 2010

"Hey... heard the Nano has got the 2010 Good design award in the transportation/cars segment."

Hey... heard you're making up bullshit lies on the internet and passing them off as fact in the automotive blog segment.

Anonymous said... »December 25, 2010

Thanks for not publishing my comment but wishing you a Merry Christmas and holiday season Carscoop.

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