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Porsche Names its Upcoming Compact SUV "Macan", Releases First Official Teaser and Video

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As it turns out, Porsche won't be keeping the name Cajun for the production version of its upcoming junior SUV as the Stuttgart-based automaker announced today that it will be named "Macan". Porsche says that the name is derived from the Indonesian word for tiger.

“The Macan combines all sports car characteristics with the benefits of a SUV and is a genuine Porsche”, said Bernhard Maier, Member of the Executive Board Sales and Marketing of Porsche. “The name of a new Porsche has to fit with the brand, sound good in very many languages and dialects and evoke positive associations.”

The Cayenne's baby brother will begin production at Porsche's plant in Leipzig next year. For this reason, the German company has invested €500 million (US$652 million) to turn the facility into a fully-fledged production plant including body assembly line and paint shop.

The Makan will be based on the platform architecture of the Audi Q5. It is believed that the two models will share key hardware components including engines, steering, transmission, axles and even Audi's Quattro four-wheel-drive with Porsche developing its own braking, suspension and dynamic control systems to offer sportier handling characteristics to its baby SUV model.

Along with the announcement on the name, Porsche also released a video teaser and a drawing of a five-door model. The sketch looks very similar to the drawing of the second-generation Cayenne sans the different shape of the lights that resemble those of the latest 911.




VIDEO

8 Comments:

Hajime Kishi said... »February 16, 2012

Routan (Touran upside down), Gol (cheaper Golf replacement), Cajun (Cayenne Junior)...

Just when you were getting fed up with VW group fooling around with car names, they come up with an even weirder version... 

Tomatoe said... »February 16, 2012

It will sell outstanding, like hell in Indonesia. That's because indonesian peoples are speaking about "makan" all the time, because the word makan means "eating", and the indonesian always talk about food, even if they see wild animals in zoo, the first thing they ask is how it would smell...

Ludzo2005 said... »February 16, 2012

Haha,in croatian macan means pretty boy or handsome guy but in a funny sarcastic way,too bad,cajun was a good name,shame on you porsche.

exige said... »February 16, 2012

A genuine Porsche? lol right....what makes it a genuine Porsche the fact its based on the Audi Q5 or the fact it uses the Q5s engines, or the fact that its just a parts bin platform engineered space filler?

Jason Hall said... »February 16, 2012

“...evoke positive associations.” - like middle-aged orange housewives in Porsche Cayennes? Nein danke...

Tyasmoerti said... »February 16, 2012

I'm an Indonesian, and I can't see why should Porsche named it Macan. Well, at least it's better than 'Tawon' (which means wasp - an Indonesian branded their car after a wasp, seriously...)...

Please, Porsche, stick with those peppery name. At least 'Habanero' or 'Jalapeno" is better.

Chucky said... »February 17, 2012

How about Seeman....or...pooCan...or...peeCan....or.... ..

Pacard said... »February 17, 2012

U American?

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